The poor location or other aspects of Bio-Mediterranean Cluster had caused the poor accessibility for tourists. In order to alleviate this problem, the organizing committee of Expo Milano recently had an adjustment to the external walls of the pavilions at this cluster, hoping to enhance the appeal of the whole cluster. After the adjustment, on the external walls of World Expo Museum Pavilion, the name of the pavilion, logos of BIE and WEM were reserved and meanwhile, the name of Bio-Mediterranean Cluster and the patterns of flags of all the exhibitors were added.
In addition, the organizing committee will also adopt the methods of enhancing the peripheral traffic guidance, adding the signposts in the park, strengthening the media publicity, holding more cultural performances within the cluster, etc. to improve the popularity and attractiveness of Bio-Mediterranean Cluster. (5/19/2015)